kamyarshah.com Sep. 9, 2018
RR. 10 | Rewind With Aaron Bird And Measuring Marketing Efforts
In this Rethink Rewind podcast episode, Aaron Bird, the CEO of Bizible, shares his advice for measuring marketing efforts…
pacedm.com Jun. 28, 2018
Bizible Acquired By Marketo To Offer Improved Attribution - Pacedm.com
At the Marketing Nation Summit conference, Marketo announced that they are acquiring Bizible. Bizible is a performance management software company that is known for helping users provide attribution for activities that take place across different channels. Marketo is best known as a marketing automation provider, so the acquisition should be a good fit. Aaron Bird, …
cmswire.com May. 4, 2018
Marketo Acquires Bizible, Salesforce Buys Cloudcraze, More News
Catching up on the latest in customer experience software news.
relevance.com May. 3, 2018
Marketo Aquires Bizible, Enhances Customer Engagement & Marketing Attribution
Marketo, the world leader in marketing automation, acquired top marketing data and attribution software firm, Bizible, in the largest acquisition in Marketo’s history. Marketo announced the acquisition at the Marketing Nation Summit on Monday, April 30,…
diginomica.com May. 2, 2018
Marketing Nation 2018 - CEO Steve Lucas Outlines His Platform For Growth
Marketo boss Steve Lucas outlines his vision of an ‘engagement platform’ that appeals to both marketing and sales professionals, at companies of all sizes.
martechtoday.com May. 1, 2018
Marketo Buys Bizible, Adds 'Deeper Attribution' To Its Engagement Platform
The move gives marketers the ability to track the buyer journey across all activation points.