thedrum.com May. 14, 2019
Programmatic Digital OOH Does Not Spell The Death Of Traditional, Static Outdoor
As advertising evolves to increasingly embrace digital trends, with the increase in data availability in real-time, personalized, automated out of home moves closer to reality.
ravepubs.com May. 8, 2019
Broadsign Acquires Leading Canadian Digital Out-Of-Home Programmatic Exchange Campsite To Improve Buyer Access To DOOH Inventory
MONTREAL, May 8, 2019 — Broadsign, the leading out-of-home marketing platform, today announced that it has acquired Campsite, the innovative Canadian digital out-of-home (DOOH) ad exchange that automates the buying and selling of DOOH inventory. This news follows the recent announcement that Broadsign has acquired the industry’s premier out-of-home enterprise business solution, Ayuda Media Systems. …
commercialintegrator.com May. 8, 2019
Broadsign Acquires Campsite To ‘Improve Buyer Access To DOOH Inventory’
Broadsign-Campsite partnership to ‘further streamline automated buying and selling of DOOH inventory’ after Ayuda Media Systems acquisition in April.
sixteen-nine.net May. 8, 2019
Broadsign Acquires DOOH Ad Exchange Campsite
Broadsign owner and CEO Burr Smith is seemingly the man of the moment in the digital OOH business.He made some waves by acquiring crosstown rival Ayuda Media Systems in late April, and he'll no doubt stir things up again with news his company has acquired the digital OOH ad exchange Campsite, which like Broadsign and Ayuda is based in Montreal.
sixteen-nine.net Mar. 21, 2019
DSE 2019 Booth Previews: Broadsign Shows How Solution Streamlines Doing Digital Out Of Home
Broadsign making it easier to buy, sell, and deliver digital out-of-home content. That’s through our automation features, our sales optimization capabilities, our programmatic platform, our open API… the list goes on. Off the strength of all of that, the biggest names in digital signage trust our platform to run their networks, and you should too.
sixteen-nine.net Jan. 23, 2019
Broadsign Puts Ad Supply On Adomni's Demand-Side Media Buying Platform
Las Vegas-based demand side digital OOH media platform Adomni has struck a partnership with Montreal-based and DOOH-focused software shop Broadsign to make the latter's end-users 33,000-plus screens available to buy online.The Broadsign Reach supply-side platform (SSP) is now seamlessly integrated into Adomni’s demand-side platform (DSP), says a press release.