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Adam Wexler Founder & CEO
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Often featured in: hypepotamus.com, metroatlantaceo.com, and sweetcode.io
Adam Wexler Recent News Mentions
metroatlantaceo.com Aug. 1, 2018
Trendkite Acquires Social Technology Leaders Insightpool And Union Metrics To Create The First Digital PR Solution
TrendKite, the leading provider of digital-first PR solutions for tech-savvy CMOs, announced it will combine with best-in-class social technology companies Insightpool and Union Metrics. The two deals are a part of the company’s innovative approach to creating an end-to-end digital PR platform for marketing and PR professionals to leverage trust across the media mix, using AI-powered media analytics and journalist outreach, social analytics and influencer management. Insightpool, the world's most robust compliant social influencer database, helps global marketers identify audiences, engage, and measure results with more than 700 million social influencers across more than 100 social networks. Union Metrics, a Twitter Official Partner, delivers enterprise-quality social intelligence without enterprise level complexity to businesses of all sizes. Together, the combined organization will now help marketing and communications professionals connect the dots between owned, earned and paid media. “ Today’s world is digital first, but most communication clouds were formed from the acquisition of the traditional communications tools from the analog era to make vendor management easier in our profession,” said Erik Huddleston, CEO of TrendKite. “With this merger, TrendKite customers will have the first intelligent, digital-first solution for Marketing and Communications professionals.” “People get their news from many different sources in today’s digital and fragmented media world. As a result, marketing and communications professionals must add social influencers to their target list of traditional journalists,” said Devon Wijesinghe, CEO of Insightpool. “TrendKite is the ideal organization for Insightpool to combine with to execute our shared vision for the future of earned media and PR. Together we create unparalleled distribution, targeting and measurement to truly create the new era of earned media.” “Union Metrics has always empowered communicators with the soci
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Insightpool Recent News Mentions
metroatlantaceo.com Aug. 1, 2018
Trendkite Acquires Social Technology Leaders Insightpool And Union Metrics To Create The First Digital PR Solution
TrendKite, the leading provider of digital-first PR solutions for tech-savvy CMOs, announced it will combine with best-in-class social technology companies Insightpool and Union Metrics. The two deals are a part of the company’s innovative approach to creating an end-to-end digital PR platform for marketing and PR professionals to leverage trust across the media mix, using AI-powered media analytics and journalist outreach, social analytics and influencer management. Insightpool, the world's most robust compliant social influencer database, helps global marketers identify audiences, engage, and measure results with more than 700 million social influencers across more than 100 social networks. Union Metrics, a Twitter Official Partner, delivers enterprise-quality social intelligence without enterprise level complexity to businesses of all sizes. Together, the combined organization will now help marketing and communications professionals connect the dots between owned, earned and paid media. “ Today’s world is digital first, but most communication clouds were formed from the acquisition of the traditional communications tools from the analog era to make vendor management easier in our profession,” said Erik Huddleston, CEO of TrendKite. “With this merger, TrendKite customers will have the first intelligent, digital-first solution for Marketing and Communications professionals.” “People get their news from many different sources in today’s digital and fragmented media world. As a result, marketing and communications professionals must add social influencers to their target list of traditional journalists,” said Devon Wijesinghe, CEO of Insightpool. “TrendKite is the ideal organization for Insightpool to combine with to execute our shared vision for the future of earned media and PR. Together we create unparalleled distribution, targeting and measurement to truly create the new era of earned media.” “Union Metrics has always empowered communicators with the soci
See 3 more news mentions
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