adexchanger.com Dec. 15, 2016
The Role Of Ad Tech In The Post-Truth Era
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Renee Hill, president and co-CEO at Eyereturn Marketing. Brian O’Kelley can be credited for taking the first ad tech shot at the alt-right by banning Breitbart from selling on AppNexus’... Continue reading »
adexchanger.com Oct. 12, 2016
Flex Frame Ads: The Beginning Of The End For The Publisher-Side Ad Server?
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written by Ian Hewetson, vice president of client services at Eyereturn Marketing. The New York Times generated quite a buzz last week with the announcement that it’s doubling down on its Flex Frame initiative, which could... Continue reading »
news.sys-con.com Apr. 27, 2018
Eyereturn Marketing Named One Of 2018'S Best Workplaces™ By Great Place To Work®
marketwired.com Jun. 28, 2017
Torstar Corporation To Report 2017 Second Quarter Results
TORONTO, ON--(Marketwired - June 28, 2017) - Torstar Corporation plans to release its second quarter results at 6:30 a.m. on August 2, 2017 and has scheduled a conference call for August 2, 2017 at 8:15 a.m.The dial-in number is (844) 891-8288. We invite you to join John Boynton, President and...
adexchanger.com Jun. 6, 2017
File Size: A Common Mistake That Could Be Killing Your Display Ad Effectiveness
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Ian Hewetson, vice president of client services at Eyereturn Marketing. Fraud and viewability get all the attention when marketers question their display ad effectiveness. But there’s a more common issue... Continue reading »
marketwired.com Mar. 3, 2017
John Boynton Named President And Chief Executive Officer Of Torstar And Publisher Of The Toronto Star
TORONTO, ON--(Marketwired - March 03, 2017) - Torstar Corporation (TSX: TS.B) announced today that John Boynton has been named as President and Chief Executive Officer of Torstar and as Publisher of the Toronto Star, effective March 31, 2017. Mr. Boynton succeeds David Holland, who announced last year his intention to...