digiday.com Jul. 23, 2019
'Being On Amazon Is A Defensive Maneuver': Insights From The Digiday Brand Summit
At the Digiday Brand Summit in Napa, California, brand marketers gathered to discuss exactly what tactics they're employing in attempt to take back control -- from building in-house teams to finding and articulating their brand purpose, as well as cleaning up their data marketing efforts.
adage.com Jul. 17, 2019
Oscar Mayer Rents Out Its Wienermobile To The Public: Marketer's Brief
Oscar Mayer has a new revenue stream and Amazon Prime Day was another blockbuster in retail sales.
barrymoltz.com Jun. 17, 2019
#538 How Businesses Should Navigate The Fake News, Post-Truth Era
Listen to “#538 How Businesses Should Navigate the Fake News, Post-Truth Era” on Spreaker. On this episode of The Small Business Radio Show… SEGMENT 1, starting at 0:00: We talk about how we seem to be living in a post-truth era where political leaders lie without penalty and the internet provides us any truth we …
forbes.com Mar. 6, 2019
A Conversation With Shiv Singh
Shiv Singh and I go back to the early days of social media—both of us working with companies and brands, advising them on how social media would transform their business. More recently, Shiv has taken a break from the corporate world to co-publish his book, “Savvy”
adweek.com Feb. 4, 2019
A Rundown Of The Super Bowl Spots That Neglected To Include A Call To Action – Adweek
How did so many brands leave this out?
socialmediaweek.org Feb. 1, 2019
Navigating The Post-Trust Era With Shiv Singh, Co-Author Of Savvy
Shiv provides a deep dive into his upcoming book and discusses the decline in consumers trust in government and corporations.