chiefmarketer.com Jul. 18, 2019
Identifying Affinities In Second-Party Data
Marketing in a GDPR-compliant world quickly becomes a choice between performance or scale. Or does it? Finding affinities in second-party data can help.
enterrasolutions.com Apr. 19, 2019
The Purpose Of Marketing
What’s the purpose of marketing? You might think that question has an easy answer. It doesn’t. What started me thinking about this subject was an article by Tim Burke (@t1mburke), CEO of Affinio, in which he asked, “At the end of the day, what does any advertiser want out of a campaign?” His answer, “It’s … Continue reading "The Purpose of Marketing"
affinio.com Sep. 12, 2018
Affinio Joins Adobe And Episerver In Microsoft's New Intelligent Customer Journey
We are thrilled to announce that we will be joining Adobe and Episerver in Microsoft's New Customer Intelligence Journey.
affinio.com Apr. 16, 2018
Affinio Unveils New Integrated Audience Analysis Solution In Collaboration With Microsoft
Affinio Unveils New Integrated Audience Analysis Solution in Collaboration with Microsoft
affinio.com Feb. 8, 2018
How To Increase Brand Relevance And Drive Down Costs
Tim Burke, CEO of Affinio, the interest analytics platform, examines how ad-tech will help brands achieve better safety controls in 2018
affinio.com Dec. 15, 2017
Affinio Hires Jason Ford As VP Of Business Development
We are excited to announce our latest addition to our executive team and welcome Jason Ford to Affinio as our VP of Business Development.